Brand Resource

Splicky media relations

To ensure consistency and protect the integrity of our brand, please adhere to the guidelines listed here. These rules apply to all media, including print, digital and promotional materials. In addition, you will find numerous press documents and contact information here if you require further information.

About Splicky 1—7

Since our foundation in 2009 in Berlin, Germany, we have grown continuously and now employ over 30 people. As a subsidiary of Goldbach Group AG, one of the leading media marketers in Switzerland, Austria and Germany, we are the preferred partner for programmatic access to proprietary media within Goldbach and Tamedia.

Further resources

About Splicky / Beginnings, present and future plans Read more →
Team Splicky / People who drive Splicky Read more →
Work culture / Our community and its values Read more →

Contact information 2—7

If you require further information or are interested in an interview, please contact us at the e-mail address provided. We look forward to hearing from you and will be happy to help.

Receive additional information

Press / Additional information, interview requests info@splicky.com

Press Release 3—7

In the press releases section you will find the latest updates and announcements from our brand, from product launches to company news and events. Discover our latest initiatives and stay up to date by checking out our press releases.

Press Release

Press / Additional information, interview requests info@splicky.com

Logotype 4—7

The logo must not be modified, distorted or altered in any way. There must be sufficient free space around the logo to ensure visibility and impact. The free space should be at least as large as the height of the logo. To ensure the legibility of the logo, it should never be reduced to a size smaller than [insert minimum size]. When used digitally, the logo must be at least [insert pixel size] wide.

The only approved versions of the logo are the full-colour (blueberry) logo on a light background and the white or monochrome logo on a dark or coloured background. Do not use unapproved colours or gradients for the logo. The logo should be placed on solid, high-contrast backgrounds that ensure legibility. Avoid placing the logo on cluttered or textured backgrounds that will affect its visibility.

The logo must not be used as a repeating pattern or watermark, and it must not be placed in a way that gives the impression that a third party product or service is being endorsed without prior authorisation.

Logo default

Download PNG / Download SVG

Logo white

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Logo black

Download PNG / Download SVG

Presentations 5—7

In the press releases section you will find the latest updates and announcements from our brand, from product launches to company news and events. Discover our latest initiatives and stay up to date by checking out our press releases.

Available presentations

Infographic: The road to mobile programmatic advertising Read more
Splicky integration guide for Splicky tracking Read more
Splicky integration guide tracking provider Read more
Splicky presentation Read more

Brand colours 6—7

Avoid using unapproved or off-brand colours in a design that represents the brand. Always use the exact colour codes specified to ensure consistency across different media and platforms. Do not adapt the colour tones or create new variations of the brand colours.

The primary and secondary colour palettes have been carefully selected to complement each other. Stick to the approved colour combinations to maintain visual harmony. Do not combine the brand colours with third party or unapproved colours in a way that could dilute brand recognition.

For web and digital applications, use RGB or HEX colour values to maintain consistency across different screens and devices, while CMYK colour values should be used for print media. Ensure sufficient contrast between text and background to ensure legibility. For example: light text on a dark background and dark text on a light background.

Farbenname Wert Nutzung
Blueberry

HEX / #6555EE
RGB / rgb(101, 85, 238)
CMYK / (58, 64, 0, 7)

This is the primary brand colour and should be the most prominent colour in all brand-related materials.

Avoid oversaturation of materials with the primary colour. Balance with secondary or/and neutral colours to create a harmonious design.

Mint

HEX / #23CEB4
RGB / rgb(35, 206, 180)
CMYK / (83, 0, 13, 19)

Secondary brand colours play a supporting role in the overall brand identity by reinforcing the primary brand colour while providing visual variety.

Avoid using secondary colours as the dominant colour except in rare cases for design variation, and even then they should complement the primary colour.

Image gallery 7—7

Since our foundation in 2009 in Berlin, Germany, we have grown continuously and now employ over 30 people. As a subsidiary of Goldbach Group AG, one of the leading media marketers in Switzerland, Austria and Germany, we are the preferred partner for programmatic access to proprietary media within Goldbach and Tamedia.

Team photo

Sven Rupert, CEO

Tino, CTO